I’m guessing, if you are a CPA, accountant or Enrolled Agent, you probably prepare hundreds of tax returns a year.
If you could increase the price of these by just £100, or $100, that would multiply across and make a huge difference to your profits.
I’m going to share with you three ideas that you should be doing to get those higher prices.
You can watch the video here.
#1 - Charge different people different prices
Everyone is different. We value things differently. So give people choices.
One way fo doing that is Menu Pricing.
That means creating a Bronze, Silver and Gold package of services. Think of what the Bronze, Silver and Gold version of a tax return is. You can get creative here.
You have to start by understanding what is important to different types of clients. Some clients may just want the bare minimum compliance work doing. Some may be more interested in saving tax so would prefer a premium service.
You need to have an option available to those people...