How A Bookkeeper Secured a Contract Worth $44,000 for Bookkeeping Work

I met recently with one of my students who told me about her immense success. Here’s what she posted in my Facebook Support group:

 

   

I just had to interview her!

You can watch that interview in full here.

 

Lana’s 3 big pricing successes

Lana signed up for my How to Price Bookkeeping course, and after studying value pricing and implementing the new practises throughout her business, there were 3 clients in particular that she managed to get great results from and demonstrate her improvement in pricing.

 

Client #1

The first client was an education consultant.

She had a bookkeeper but wasn’t really satisfied with them, so asked Lana to double check everything was in order.

Lana noticed there were a number of accounts that weren’t entered, and several holes in the paperwork needed sorting.

She priced this clean-up work at $2500.

But, the real value pricing achievement came when Lana priced her bookkeeping…

“I...

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Business Predictions for 2021

2020 was a unique year for everyone. So much has changed and will surely continue to change over the coming years. But here are my predictions for businesses in 2021…

You can watch the video here.

 

What is the most important thing for your clients this year?

2020 was tough. A phrase I found myself using a lot was ‘we need to reinvent’… 

We had to reinvent ourselves and adapt to a new lifestyle of working from home. We had to reinvent within our firm and learn how to communicate with our team and our clients.

Our clients have had to reinvent as well. Many of them will have gone through some very dramatic changes, potentially struggling to keep their businesses open or trying to adapt to new technology such as Zoom.

It’s been a year of confusion and challenges – however, I believe for your clients 2021 is only going to get harder. Businesses will be hit much harder in 2021.

In 2020, the governments around the world have been doing...

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How to Price During COVID 19 and Tough Times

covid19 value pricing Nov 02, 2020

During the time of writing this blog, we are in a global pandemic causing a lot of issues for a lot of businesses. Of course, even outside of COVID19, we often go through tough times with recessions and such.

A question I get asked so often, and even more so with the current situation, is: 

“How to you change your approach to pricing when times are tough?”

It’s a difficult and delicate matter, but here are different ways you can think about your pricing during these hard times…

By the way, you can watch the video here if you prefer...

 

Should I reduce my prices?

Absolutely not!

You have to stay in business. If you don’t stay in business, you can’t help your clients! You have to stay commercial.

 

Not everyone is struggling

Even though times are tough, not everyone will be struggling in the same way.

Some businesses even thrive in these times of crisis.

There is no need to discount your prices for businesses that can still afford...

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How To Communicate With Your Team During Lockdown

If you have been working from an office, and now you are stuck working from home, the change can be pretty dramatic. But, not necessarily in a bad way…

When we adapt, we can benefit from a new way of working.

My business has been completely paperless for a few years now, virtual since 2014 and all of my team work entirely from home. I get so much more done when I work from home, and my team has never been more efficient either.

I would never go back to working from an office.

But for some businesses, not being able to walk over to your colleague with a question, go over documents together, or easily delegate tasks and keep each other updated on progress, is making productive work seem impossible.

So here are a few tips I have picked up over the years on keeping in touch with your team online so that your business can continue to run smoothly…

 

We Still Have Our Weekly Team Meeting

 

Every single Monday, all of my team get together for a weekly update meeting...

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