How To Price Bookkeeping In 5 Easy Steps

bookkeeping value pricing Jan 16, 2020

Do you struggle with knowing how to price your bookkeeping services?

Do you hate having the pricing conversation with clients?

Do you feel you are working crazy long hours for too little reward?

Trust me, you are not alone.

I know far too many bookkeepers who are underselling themselves and not getting enough money for the work they do.

I’ve noticed that people in the accounting profession are not typically very good at communicating their value to clients.

The ultimate problem is when clients don’t see the value of the work you do, they don’t want to pay a premium price for your services.

That’s why bookkeepers price so low. But you are worth so much more.

I hate seeing bookkeepers being under appreciated for the work they do. I’ve been there myself.

That’s why I have created this new ebook ‘How To Price Bookkeeping’ with these 5 easy steps to getting better prices:

Step 1: Change the way you price - stop quoting hourly rates and move onto value pricing, your clients will really thank you!

Step 2: Give the clients a choice - learn about menu pricing and the magic of three

Step 3: Go the extra mile - don’t just give clients want they need, give them what they really want

Step 4: Build up your value - make your value so obvious that the client simply can’t refuse your price

Step 5: Put up your price - you can and should be charging a premium price for the value you provide

I go into detail on this process of increasing your prices to help make sure that bookkeepers are earning the fees they deserve.

This comprehensive research report is totally free and you can download it here and start your journey to pricing more effectively and with confidence.

You can achieve results like these:


“Needed to celebrate a little today. I’m sure I still did everything COMPLETELY wrong, but baby steps. I JUST SIGNED A $19K CLIENT!! I had the original fact find interview on Tuesday, and delivered my proposal & price today. He took PREMIUM!

Sarah Moss

Number Wise Business Services

New Brunswick, Canada


“The client agreed to a fixed monthly price of £357 whereas on average over the last year I’d billed £211 on hourly figures. That’s almost a 70% increase if I’m calculating that correctly! What was very interesting was that they didn’t bat an eyelid at the prices and immediately agreed.”

Helena Hastie

Serenity Bookkeeping

Exeter, UK


And if you want to join a community of like-minded accounting professionals learning how to price more effectively and confidently, you can join my Facebook Support Group here.

Wishing you every success on your pricing journey.

Mark Wickersham

Chartered Accountant, public speaker and Amazon #1 bestseller of “Effective Pricing for Accountants”

Take your first step on "Your Pricing Journey"

Your Pricing Journey gives you access to my pricing training delivered every month in easy to digest, and easy to implement, steps.  

So if you sometimes find yourself working too hard, for too little money, this programme will solve that problem.

Get the training NOW